I always get questions from people who are looking to start a business. Besides tax advice, they want to know what i did and how I did it. I have just add a new book to my recommended reading list. It is Guy Kawasaki's The Art of the Start. It is a practical guide to the tough questions that face any new business. This is not a how-to manual. The Art of the Start makes you think like a business person in it for the long run.